Botanica graphic design trend offers designers and business owners to create natural, unique, and immersive design visuals. The idea of earthy design can directly influence the audience’s emotions with special details. However, you have to know the behind story of botanical graphic design to dominate the design market.
You are in the right place! This handbook will guide you to a deeper understanding of these earthly design ideas. Moreover, you will know how this design idea could engage the audience by the visual look. Start reading and learning!
Key takeaways:
The exploration of botanical design ideas starts from this point. Scrolling down to discover immersive examples of earthy graphic design for brands and campaigns!
Minimalist botanical design (Source: Pngtree)
The first trend of earthy design is the clean and simple visual look that focuses on the main elements, which is a minimalist botanical design idea. The elements, such as plants, flowers, and an earthy color palette, are the attention grabber in the design.
To point out the details, you can match this idea with negative space to create a sophisticated and luxurious design look. It would be great if it were used for the brand logo, since it would be noticeable and easier to show the brand identity.
Sustainability is the most suitable concept for the botanica graphic design trend, since it consists of earth elements and a color palette. To elevate the visual look, you can add extra paper textures to evoke a traditional style.
This style could be beneficial for both the brand and the environment. The brands can use sustainable design with minimalist details and a single color palette to elevate the brand value. On the other hand, it has a positive effect on the environment, since the production can reduce carbon consumption.
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Realistic hand-drawn botanical element (Source: Freepik)
The exploration in nature-inspired graphic design can serve authenticity and traditionality with a hand-drawn sketch. The traditional sketch will give more details to make the design printable in high quality and evoke nostalgia.
In this design idea, the main element is most likely to be green plants, such as Monstera and Rhaphidophora. However, you can pick a monochromatic color to enhance the traditional sketch look. In addition, to make it look extra, you can add details with vivid colors in certain parts.
The purpose of botanica graphic design trend is to engage the audience with a nature-inspired visual look. Hence, you can use a natural color palette to serve a calming and fresh design idea. The natural colors could be brown, green, olive green, sand, beige, and muted pink.
The harmony of natural color and nature-inspired elements will influence the audience’s emotions and perspective. It can be a chance to spread awareness about a healthy environment to the audience.
Abstract flower botanical shapes (Source: Vecteezy)
Embrace the connection of nature and the audience by combining geometric shapes. Explore any kind of shapes with a muted color palette and a touch of hand-written details. This combination can be a decent strategy to approach a younger audience scale by putting it in social media campaigns or printed ads.
Let’s go back to the basic rules in graphic design that allow you to explore deeper into the botanical design idea. You can expand your creativity by looking for inspiration outdoors.
For instance, create a botanical logo design inspired by the rose in your front yard. This basic idea can be valuable if you add extra elements to detail the point.
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3D rendering flower botanical element (Source: Freepik)
To enhance the value of botanic garden graphic design idea, better to use 3D elements. The detailed 3D elements are most likely to be used for advanced web design and VR/AR design. It will lift the user experience with interactive parts.
Moreover, textures in the botanica graphic design trend could be an extra part to elevate the user experience. You can mix the organic texture with 3D elements to give a tangible experience to the audience. The point is to adjust the texture, shadow, and highlight to point out the parts.
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The example of botanical typography (Source: Pinterest)
The typography aspect in the botanical design idea will deliver the message of the design to the audience. Hence, consider using decent fonts to enhance the message delivery.
Botanical typography design idea most likely will be using Serif and Script to evoke tradition and authenticity. It is great for logo creation with a brand slogan to spread the brand awareness and identity. Moreover, a unique font will make the design more noticeable.
The trend of botanical design can be used for wedding invitations or product packaging. To elevate the value, vintage botanical design, which is inspired by between the 18th to 19th century design idea, can be a choice to evoke nostalgia.
The harmony would look great if you experiment with the details and color pick. The sketch texture with muted colors could be a balanced concept to enhance the vintage vibe.
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Botanica design ideas are a decent concept for brand logos, campaign posters, web design, product packaging, and so on. Yet, to enhance the value of the botanica graphic design trend, you have to consider some parts, such as typography, earthy elements, and color palette.
Small details, such as the typography, will be representative of the message that will influence the audience’s emotions and perspective about the brand. Thus, browse botanica typography to pull up the concept.
Creatype Studio provides decent botanical fonts for the concept. It is affordable with an extra discount. More than that, you can get more cost reduction up to 15% off after customizing the license. Let’s shop the font only on Creatype Studio for a good brand!
