Designing an advertisement is tricky because you need to consider many factors, including the fonts. However, some designers underestimate this factor which results in bad kerning. Do you know what is the meaning of this typography’s term? Let’s find the definition under the explanations below! Without further ado, let’s jump into it now!  What is…

If you are a beginner graphic designer, one of the techniques that you first need to master is typography. In typography on its own, there are some basics that you have to learn as well, namely leading vs kerning vs tracking. By learning the three basic typography, it will lead you to have a better…

Are you interested in learning graphic design? If so, do you know what is leading in typography? Leading typography is very common because we encounter it almost every day. A graphic designer must be able to master typography techniques to make the writing looks attractive and has good readability too. To broaden your knowledge in…

Fonts are one of the important elements in this advanced digital world, especially for those of you who work in the field of writing and design. For this reason, you may often find OTF and TTF formats in a font. So, what is the difference between OTF vs TTF?  The two fonts above are arguably…

Designers who have many assignments in designing letters must have learned about typography. This state of knowledge allows you to arrange letters to be legible and readable. But what if the letters are too mainstream and look uniform? Here we will learn about ascender in typography. What is this term? Find the answer by reading…

Choosing the right font for your digital signage is incredibly important. However, you shouldn’t pick any font just because it's attractive, no matter how tempting that may be. Instead, think of all the target viewers you can gain just by picking the right font because different fonts have different visual effects. Being picky and thorough…

Here’s an advice that people often gives: you need to know your worth. As a freelance designer, you have to understand the value that you are giving to the people that seeks your service. There is a basic relationship that could be cultivated from that. Thankfully, your worth is by no means tied to the…

It’s interesting to see how companies are designing their product packaging. There seem to be so many ways it can be done, with so many variations, that you can’t simply just copy one and use it on your product. There must be some kind of secret behind designing the perfect product packaging, right? Well, of…

The joke that a good artist should always be a little hungry to work efficiently is not really funny. In today's world, artists need to make a lot of effort to find their audience online and be able to receive a well-deserved income regularly. We have been freelancing for quite some time, but the process…